Burger King Decapitates Its King Mascot
> And amidst all this slicing and dicing, Äúthe KingÄù finds himself like Charles I and Louis XVIÄ¶ a head shorter.
Sad. In an effort to clean up their image and restore market shares lost in the past year, Burger King decided to step up their advertising strategy and creativity and the first step of the process is to retire the so popular and Halloween-loved King mascot.
Burger King has been a popular costume idea for the past several years, and probably will remain this year yet again amid of these news…
Long life to our King, the Burger King mascot!